A logo is helpful when it comes to transmit and reinforce the image of your blog. It will give us a lot of play, and it will be decisive if we want to gradually “pack” our blog in order to turn it into a salable product.
The logo is the first element that our potential clients will focus on. It must convey, it must be easy to interpret, and it must connect with them. In this article, you will find practical tips and resources to help you create a logo for your blog.
What is a logo?
We may find it is defined by Wikipedia like this:
“A logo (abbreviation of logotype) is a graphic mark, emblem, or symbol used to aid and promote public identification and recognition. It may be of an abstract or figurative design or include the text of the name it represents as in a wordmark.”
What does it include?
The logo is obtained by combining the name of the blog with a symbol and can be accompanied by a slogan. Over time and depending on the commercial successes achieved, the original image may evolve to the point where a simple symbol is sufficiently recognized. And it will not be necessary to accompany it with the company name or slogan. For example, is the logo of an apple with a bite familiar to you?
What does it take to create a logo?
The first thing is creativity, that is to say, thinking, turning it around … many times and putting ideas on paper, everything that surrounds you can serve as an inspiration and when I say everything is everything. Here’s the funny story of some famous logos so you can see what I mean.
Once you give more or less the idea as a sketch, it must be converted into a digital image using specialized software such as Photoshop, Corel Draw, etc.
In an advertising agency, the usual thing is that at least two people are required, one is the creative and the other is the graphic designer who dominates the design software and who will guarantee that the result conforms to a series of technical color specifications, resolution, format, etc. in order to get a great result for both screen viewing and printing.
The ideal will always be to go to professional services since only they will be able to carry out a job according to your expectations. Remember that every business requires an investment. Maybe you’ve gotten this far by investing “just” your time on the blog. Now it’s time to take a qualitative leap in the image you project of it.
Yes, I know … that we don’t have a budget. Here are some tools for you to fiddle with.
Online logo maker
Here I’ll mention an online logo maker that I have tried, and that may be useful. It’s DesignEvo.
DesignEvo is an excellent online tool for everyone to create a logo easily. It has options to choose a template from 10,000+ preset designs. Besides, it offers millions of icons for you to search under its database. This free logo maker also provides more than 100 fonts and a wide selection of shapes, etc.
With so many art resources in the tool, everyone can make a logo in just a few minutes. Simply choose a desi and then customize it by inserting icons according to the sector of the company, adding text and other elements you like. You have full control over all the elements, such as icons, text, background, shapes, etc., within the canvas. Finally, you can download the logo in PNG format with transparency or SVG for printing.
I already have a logo. Now what?
Once you already have your logo, you can put it on the blog first and second place to adapt to your social media profiles, such as Facebook, Twitter, Google, etc. It is important since all your readers and followers can easily identify you with a unique logo.
A logo can represent not only a brand or a product. It can also represent a person. To create a logo for your blog to impress your visitors and make them remember you forever.
Hope those tips and resources are helpful for you. If you liked this publication, share the post to recommend it to your friends. Thanks!