If you were just starting out on YouTube, it can seem like one of the biggest battles that you have ever had to fight. This is especially true if you are a small YouTuber, as those with more followers and subscribers are likely to be promoted on the YouTube homepage. However, while it may seem difficult at first, there are several different things that you can implement to grow your YouTube channel in 2018 and reach the stratospheric heights of YouTube Fame.
Keep your videos to a theme
People like things that are symmetrical and in order, and by creating themed content you are better able to research and put together content that flows smoothly. Many YouTubers find it difficult to attract subscribers when they first start, with one of the worst things that you can do is have a mishmash of content that is not connected.
By selecting a theme for your channel you are able to ensure that all of the content you produce is consistent and related to what it is that your potential viewers are searching for. It makes no sense if you have a Channel about dogs to post videos about makeup tutorials or depression. Keep your content similar at all times for improving your subscriber count.
Always use a call to action
It does not matter whether your video is 30 seconds long or 3 hours, one of the most important things that you can do to get people to subscribe to your channel is actively ask them to like, comment and subscribe. This can be done for maximum effect within the first 20 seconds of the video and the last 20 seconds.
Avoid placing it in the middle of your video where it will disrupt the flow and only cause annoyance. Remember that YouTube comment section is just another way to communicate your message to your subscribers.
Forget about your subscriber count
Instead of always checking in with your subscriber and view counts and upsetting yourself because it’s not where you want it to be, pretend that it’s not there at all. This way you are able to create better content without worrying about who or how many people are viewing it. In fact, this is one of the best things to do when first starting out on YouTube and you should completely ignore the statistics for the first 3 months at least. Focus on building interesting and relatable content and allow the subscriber count and views to come naturally and organically.
Avoid solo tags
Once you have spent time creating and crafting your content, it is time to upload it and make sure that you choose the best hashtags to get it maximum exposure. One of the biggest mistakes that people make is to use single word tags. The best way to create the perfect tags is by considering what people may be searching for.
As an example, if you have a makeup Channel, you are more likely to place higher in the search engines when using tags such as makeup tutorials for teens, how to apply mascara for bigger lashes, etc. Simply using tags such as makeup, lashes, mascara will not place you high in the search engines and result in fewer views and subscribers.
Don’t copy other You Tubers
When first starting out it is all too easy to imitate some of the biggest YouTube stars on the site. However, this can result in a backlash from the followers of these YouTubers and make you look unoriginal. The very best thing that you can do to stand out is creating content that represents you and what it is that you are all about. People like diversity, so being unique is one of the best-selling points for getting new subscribers and growing your channel.
Avoid clickbait thumbnails
One of the biggest rookie mistakes that new YouTubers make is using clickbait thumbnails that have nothing to do with the video content they have uploaded. You have probably experienced this yourself while using YouTube and being disappointed with the content that you were presented with. Not only can users report you for using clickbait images, but you are most likely going to experience huge increases in the number of dislikes on each video.
The more dislikes your video receives, the lowest down the search engines it will go. Never trick people into clicking on your videos as this will only result in them becoming annoyed and frustrated and you gain a reputation for being a low-quality YouTuber.
So, there you have it, six fantastic ways to grow your YouTube channel in 2018 for free. Always avoid trickery at all costs and remember that your YouTube channel represents you. Once you have mastered the above 6 tips, you will be well on your way to the success that you are searching for and you will see your subscriber counts and views increasing 10-fold in no time at all.